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The task of selecting the target audience Our client: Person over 50 (pre-pensioner or pensioner) With an average income Perhaps an experimenter - he likes to tune the car himself, so that later he can show the results to his friends Often the target audience really needs to be narrowed down - as in the example with auto parts, but often it has to be expanded in order not to miss customers. To eliminate errors, a sense of proportion, intuition and a store of knowledge are required.
Examples and creating a target audience Let's summarize everything written above. To create a target audience , it is important: Segment CA. This way you will understand the needs of customers, correctly position the company, develop unique methods of interacting photo editor with the audience, and increase overall customer loyalty. Know the types of CA. Distinguish between B2C and B2B. Develop your own marketing strategy for each. Know the interests of your target audience. To determine the use of proven methods. Make a realistic portrait of your client, without idealizing him.
Depending on the promoted product or service, expand or narrow the target audience. An analysis of statistics on e-mail newsletters showed that individual offers brought in 18 times more revenue than general ones. Examples and creating a target audience Choosing the right target audience is 50% of success. If you make a mistake, then the budget will be merged, and the result will be zero. Keep this in mind and, if you yourself do not understand all the intricacies, hire a specialist. We will analyze what relates to Internet marketing and the best ways
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